We worked with XPhyto to create a new visual system that reflects their innovation in therapeutics and drug delivery. This involved complete rebranding, positioning, and a new website to connect with their North American audience.
We spoke with fellow industry experts, academia, and consumers to find the best way to communicate the complexities of XPhyto’s work in a way that is easy to understand, while still remaining credible and professional.
We selected a style that reflects their leading-edge approach in the bioscience industry while emphasizing their positive impact on everyday lives. XPhyto accelerates pharmaceutical processes and provides rapid solutions for those who need it most.