We worked with Peak Lifestyles to create a visual system that embodies their forward-thinking technology and values as a family-owned and operated business. Their home automation systems empower people to easily navigate and control their homes with the simple click of a button. The logo emphasizes the forward momentum of home technology. The icon itself is a home flipped on its side, representing the symbolic “flip” from a standard home to a more functional, improvement-focused one.
The Peak Lifestyles website extends its brand assets to create a unique and modern experience, mirroring that of their home technology. We wanted the design to elevate their service offerings, showcase their work, and be able to grow with them over time. The language and tone, imagery, and site systems all work together to create an approachable and user-friendly experience.